National Brand, Local Impact

A Strategic Location Backed by State Incentives

The project’s location was eligible for Empire Zone benefits, a New York State program designed to attract private investment through tax credits based on job creation and capital expenditures. This designation helped position Amherst as a compelling alternative to other national sites under consideration.The project aims to:

  • Anchors a national brand in a high-visibility location.
  • Supports large-scale employment with room for future growth.
  • Capitalizes on state incentives that reward long-term job creation.

Economic Benefits at a Glance

GEICO’s investment delivered significant economic and fiscal benefits for the Amherst community:

  • Employment Impact: Approximately 2,000 jobs were created as a result of the project, establishing the facility as one of the largest employment centers in the region.
  • PILOT Contributions: Estimated at $4,639,258 over a 15-year abatement period. This includes: $1,620,209 to the Town of Amherst,$568,102 to Erie County and $2,450,947 to the Williamsville Central School District
  • Statewide Reach: With over 1.7 million policyholders in New York State, GEICO’s Amherst operations support both statewide insurance service delivery and local economic vitality.

Strengthening Amherst’s Business Landscape

Transforming Land Into a Job Center
GEICO’s decision to build in Amherst speaks to the region’s appeal for national companies seeking cost-effective, talent-rich environments. The facility not only brings quality employment opportunities to local residents but also activates a formerly underused parcel of land in a strategic business corridor.


A Long-Term Investment in People and Place
Founded over 80 years ago, GEICO continues to grow its national footprint by investing in communities that align with its operational and workforce needs. Amherst now plays a central role in that vision, hosting one of the company’s largest employment centers outside of its Virginia headquarters.
This project demonstrates how thoughtful public-private partnerships can convert opportunity into tangible results—delivering economic strength, career opportunities, and sustained value to the region.

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